When setting out to achieve anything as a marketer, it is always important to have some set goals. These will not only point you in the right direction but will also outline your trajectory allowing you to look at the small steps you need to take to get where you need to be. What’s more,…
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Reddit is a social bookmarking site that operates something like a cross between a forum and a social media site. As with either of those, it allows you to create your own profile and then share posts from around the web. And like a social media site, it lets you choose which content you want…
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For many of us, the term ‘social media’ is practically synonymous with Facebook and Twitter. At the very least, we will tend to associate social media with analogues of these two big sites and generally we think of social networks as modern sites where you can log in and share pictures and status updates. In…
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When it comes to digital marketing, there are tons of different social networks to choose from – each with their own advantages and disadvantages. To cover just a few, you have: Facebook Twitter Google+ Tumblr LinkedIn Instagram Pinterest And this is before you’ve even covered some of the ‘less obvious’ social networks, or the networks…
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Take a look at the social media marketing of any number of small businesses and you will likely see the same mistakes repeated over and over again. For a great number of these businesses, their social media ‘strategy’ consists of creating a Facebook site and then just posting short promotional updates as their status: “Find…
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Instagram has recently grown to become even larger than Twitter. This clearly indicates what an amazing opportunity the site represents for marketers, particularly those with something very physical to sell. But still you’ll find that a lot of businesses are reluctant to invest much time or money into the site. Why is that? Often it…
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Social media marketing can take a lot of time and effort. Especially when you recognize the sheer number of different social sites out there and the importance of treating each one differently. Thankfully though, there are also a number of tools out there that can save you time and that can even automate some aspects…
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Social media marketing and content marketing go hand-in-hand. In fact, a lot of your social media efforts will likely boil down to creating blog posts and articles and then sharing those with your audience. However, in order for your content to get read and shared, you need to ensure that you are approaching it in…
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Social networks provide an excellent opportunity for affiliate marketers and can provide a large amount of direct sales. In fact, one of the simplest ways to start making money as an affiliate marketer is to pay for targeted Facebook ads and to send people who click on them to a landing page selling an affiliate…
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If you have a landing page or a squeeze page that is selling a product or collecting leads, then your business model will be simple: send as many people there as possible. The more people you can send to the page you just constructed – the page that has been constructed especially to convert visitors…
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